The Ritz-Carlton, San Francisco Announces New Restaurant Concept

Nov 27th, 2011 | By | Category: Juice, News & Views

Parallel 37 On Schedule to Open in December with Chef Ron Siegel in the Kitchen

Parallel 37 at the Ritz Carlton, San Francisco

The Ritz-Carlton, San Francisco announced details today of its new restaurant design and concept scheduled to open in December this year.  The restaurant will be named Parallel 37, inspired by the geographic latitude running near the San Francisco Bay Area. That region in Northern California, along the line of Parallel 37 is the epicenter of one of the richest food and wine cultures in the world, the heart of the sustainable agriculture movement in the United Statesand the iconic wine region around Napa and Sonoma.

In celebration of that geographic location, for restaurant Parallel 37  Chef Ron Siegel features meats, fish, fruits and vegetables from the bountiful region found locally in and around the San Francisco Bay area, complemented by a wine program focused on regional California wines, many from Napa and Sonoma. “I want to create a dining experience where the food is not over-manipulated,” said Chef Ron Siegel. “Simple and delicious American contemporary cuisine served in an energetic and inviting space with only the best handpicked ingredients.”  

Parallel 37′s new interior, by EDG Interior Architecture + Design, brings an urban edge to this Nob Hill luxury hotel. The architects have created an entirely new space, envisioning a relaxed and lively social experience. “We anticipate the bar to be very social with an innovative, mixologist-driven cocktail program and serving small plates and wines for pairing and sharing.” said Siegel. The Bar and Lounge will seat 46 in a combination of bar, lounge and communal table seating and will open directly into the main restaurant.  Banquettes will line the back wall.  A chef’s table will open off the kitchen and a semi-private room will be available for small parties.

The design directly links Northern California’s culinary countryside with the dynamic, neighborhood food culture and style of San Francisco. Clean architectural lines and modern, glass wall treatments combine with natural materials to create an informal sense of tailored sophistication. A dramatic glass entrance way from the lobby contrasts with the property’s neoclassical architecture and invites exploration.  Behind the host, a glowing glass graphic panel of California oaks imparts an immediate sense of place.  This graphic element is echoed on the back wall along the banquettes. The intimate dining spaces celebrate the artful, simple and honest character of Chef Siegel’s cuisine with elements such as free-edge wood tables and plaid-embossed leather seating. In addition to dinner in the main room, guests may opt for cocktails and small plates in the adjoining bar and lounge; a special meal at the Chef’s Table, with its exclusive view into the kitchen; or a gathering in the semi-private room, partially visible behind a plaid-etched, sliding glass wall.

For more information about Parallel 37, please visit their  Website at www.parallel37sf.com.

 

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